Champion Enablement · Practitioner
Champion enablement: the asymmetric leverage move
How to arm a champion to win the internal sale you can't be in the room for.
11 min
Outcomes
- Identify a real champion vs. a coach
- Hand the champion the deck and the answers
- Track champion strength as a leading indicator
Real champion checklist
Has access to the economic buyer, has skin in the game, has demonstrated effort, can articulate your value in their own words.
Build a champion pack
- Pick your strongest active champion.
- Produce a five-slide internal deck they can present without you.
- Rehearse with them once.